Make up, to me is an expressive form of art.
An art that allows us to express what we want others to view us as or for the braver souls, it would be to bare their inner self.
We could be an elf for a day, look our best before a challenge; be it big or small, an expression of love during a big day that only happens once in a life time, or for many more anniversaries to come. ;)
My passion lies in helping others to fulfill their desired image that they have of themselves, or a challenge to execute something that only they can see in their mind's eyes for the world to appreciate